ABOUT

PRINT ~ TEXTILE ~ COLOUR ~ DENIM ~

PRINT ~ TEXTILE ~ COLOUR ~ DENIM ~

Rachana is a visionary Designer based in the vibrant landscape of New York City. Hailing originally from Bombay, India, her multicultural upbringing infuses her work with a rich tapestry of influences. With a profound background in Fashion Design complemented by a Master's degree in Textile Design and Printmaking, Rachana brings a distinctive flair to every project she undertakes.

Throughout her career, Rachana has carved a niche for herself across various facets of the Apparel industry. From her expertise as a textile, print, and color designer to her proficiency in denim craftsmanship, her versatility sets her apart. Notably, Rachana's creations have consistently captivated audiences, earning her recognition as an extraordinary talent in her field.

A lot of my most recent work isn’t reflected here yet, turns out designing moves faster than portfolio updates.

Feel free to reach out at shahrachana07@gmail.com if you’d like to see my latest projects or work-in-progress.

TESTIMONIALS

  • "I can happily offer my first hand experience of Ms Shah's extra ordinary ability. Rachana made sure her artworks resonated with the brand aesthetic"

    Richa Srivastava

    Chief Creative Director at Anthropologie

  • "we must work with the very best designers we can find. Designer Rachana Shah has exceeded our expectations as an artist whose gorgeous, vivid prints enable ELOQUII styles to stand out amongst the rest."

    Yesenia Torres

    VP of Design/ Creative Director for ELOQUII & CUUP

  • “My label has enjoyed significant success in India and we are now hoping to expand into the United States.There is simply no replacement for Rachana Shah in the position of Senior Project Manager/Design Consultant.”

    Payal Khandwala

    Founder & Chief Designer at

    PAYAL KHANDWALA

  • "I had once mentioned this to Rachana, that she must continue working in the US and for URBN (Anthropologie) as I fear that one day, I may have to compete with her in the industry. I wish our paths cross again in life where we can work together, and she can design beautiful collections for our customer. Rachana Shah is a superb professional who has attained a tremendous national audience for her stunning work."

    Nick Hathaway

    Senior Designer & Wash Specialist

    at Anthropologie.

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